創辦人筆記 Founder notes
15 年大型電商實戰嘅 takeaway，寫畀香港品牌睇。 15 years of large-scale e-commerce, written for HK brands.
唔係 Shopify blog 入面嘅嘢。係我親身做過年收入 1 億港元同 80 億港元級別 P&L 之後，諗清楚嘅嘢。 Not what you'll read on the Shopify blog. What I learned actually running HK$100M+ and HK$8B+ P&Ls — written for the HK SME decisions you face today.
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Shopify 對香港 SME 嘅真實成本：點解 US$29 變咗 HK$1,200+ The real cost of Shopify for an HK SME: how US$29 becomes HK$1,200+
你以為 Shopify Basic 係 HK$230/月，但加埋翻譯 app、FPS plugin、currency conversion、theme 同 transaction fee — 一間真實香港小店一個月燒 HK$1,200+ 都唔出奇。我幫你拆數。 You see Shopify Basic at US$29/month and assume HK$230. Add the translation app, FPS plugin, currency conversion, theme, and transaction fees, and a real HK shop easily burns HK$1,200+/month. Here's the actual math.
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我喺大集團學到嘅 multi-currency 教訓 — 點解中小品牌唔應該行同一條路 What I learned about multi-currency at an HK$8B group — and why HK SMEs shouldn't follow that path
喺年收入 80 億港元嘅集團度，我哋花咗成個 quarter 處理 multi-currency reconciliation。今日返睇，呢場仗對年做 HK$5M 嘅品牌嚟講 99% 係 over-engineering。我講下我學到咩。 At an HK$8B group I spent a quarter on multi-currency reconciliation. Looking back, that fight was 99% over-engineering for a brand doing HK$5M/year. Here's what I learned.
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